DSPs streaming dollars into African artists' bank accounts
Kenyan musician Nikita Kering performs during Blankets and Wine event at Laureate Gardens in Moi Sports Centre Kasarani, Nairobi on July 28, 2024. PHOTO | BONFACE BOGITA | NMG
“There is money in streaming music,” Bongo flava star Diamond Platinumz, whose real name is Naseeb Abdul Juma Issac, is quoted as saying in 2021, then added that he was making more money from international digital service providers than from his performances.
Over in Kenya, several artists say the same about the money in streaming. Among them is Nikita Kering, who is reported to have made thousands of dollars from streaming her music.
