Generational dynamics driving changes in news consumption
A man browses social media platforms on his mobile phone with a member of his outfit of social media influencers at an office in Thika town, Central Kenya on April 26, 2022.
The 2026 ‘Digital News Report’ is out in an environment in general flux. Its core findings are sobering but unsurprising given shifting trends of news consumption in the world over the past few years.
Key insights spotlight the continued rise in usage of social media and related video platforms to access news content.
